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Marketing Your Home
Welcome > For Sellers > Marketing Your Home ...

I am a top agent in the area and will work diligently to get you the best price for your home! 

My goal is to work to get you the best possible price for your home and I will work diligently to make certain that happens! Each home I sell is unique and requires a unique marketing strategy.  

Today’s buyers look for homes primarily on the internet, so my focus for the marketing of my properties is an extensive internet presence. Your property will be displayed on GSMLS.com (Garden State Multiple listing), Realtor.com, Keller Williams (KW.com), Zillow.com, Yahoo.com, Google.com, Homescape.com, Cyberhomes.com, Aol.com, Yuvie.com and Trulia.com.  

My web site, as you can see, is one of the most sophisticated in the real estate community. Powered by “Number One Expert”, I have a marketing company driving buyers to my site and YOUR HOME’s listing. This if of enormous value to you in exposing your home to the market place and potential buyers.  

I also hire a professional company to photograph your home and measure it for a floor plan that will appear as an interactive piece on line.  

It is important to expose your home to other agents. Most buyers are working with an agent (although they troll the internet independently), so agents need to know about your property. I hold broker open houses when your home is first listed, and as needed, in order to expose your home to the broker community. I make the event a “creative” one, sometimes with a give-a way to attract agents, sometimes with food. It is valuable for the agents to know about your home—if they don’t have a customer for it they will have agent friends who do, so even a small turnout can help in your marketing. 

I advertise in the print media for certain homes. Papers in Brooklyn and Hoboken do attract buyers, depending on the home and target market. I also market some homes in the local press, such as the Jewish News, depending on the home. And I advertise in papers throughout the New York area in order to drive potential customers to my web site—and ultimately expose them to your property. 

If you have any questions regarding marketing you home please do not hesitate to contact me by filling out the form below or calling me a 973 699 4505.> 

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Financing Your Home >Mortgage Terms

New mortgage loan products offer a more complex selection of terms. Lenders now offer mortgages that are blends of short-term ARMs and 30-year fixed-rate loans with a lower fixed-rate of interest for a period of five, seven or ten years. Be sure that you understand what happens at the end of the initial term before you sign on the dotted line for such a loan.

Many of these loans revert to a 1-year adjustable rate loan at the end of the initial term and can be adjusted once a year based on an index tied to the cost of money. You should know how much over the index your rate will be set and the limit or cap on how much your payments can increase. A "balloon" note requires the entire balance to be paid to the lender after the initial period of the loan ends. Most of these loans require the lender to guarantee to refinance the note at that point if payments have been timely. The lender should spell out how the re-finance rate will be determined and what costs will be involved. These loans can help you buy a more expensive house than you could afford with a 30-year fixed rate mortgage, but be sure that you understand the terms and the potential risks.

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Nancy Gould, REALTOR®, real estate agent and broker for South Orange, West Orange, Maplewood and Millburn, New Jersey home listings, property and land for sale - NUMBER1EXPERT(tm)

Nancy Gould
Keller Williams Midtown Direct

181 Maplewood Ave
Maplewood, NJ 07040
Office Phone: 973-699-4505
Fax: 973-762-5401
NancyGould@NUMBER1EXPERT.com
msgould@aol.com

Nancy is one of the top agents in Essex County. For five of the past eight year's she was a Million Dollar sales award recipient from the NCJAR. She is consistently one of the top agents in the KW Maplewood office and in the region. With a background in architecture/planning, Nancy was previously a partner in a large NYC architectural firm. She brings corporate expertise in marketing and negotiations to her real estate business. Nancy also has an understanding of building and design which also is valuable to her clients.

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